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Seamless Walkaroo DMS–Tally Integration

Walkaroo

is a leading Indian footwear brand established in 2014, is known for its stylish and comfortable footwear designed for people on the move. With a rapidly expanding distributor network, Walkaroo needed a unified mechanism to synchronize day‑to‑day product, sales, stock, and retailer data across its DMS and distributor Tally environments 

Business Challenge

Walkaroo relied heavily on its distributors to manage orders, sales, and inventory, but several key challenges emerged:

  • Manual processes for posting Pick Slips, Sales Returns, Purchase Invoices,      and retailer data into Tally. 
  • Delayed visibility of stock and sales movement across distributor locations.
  • High dependency on manual data entry resulting in inconsistencies.
  • Scalability concerns as distributor volume and SKU count increased.

To overcome these limitations, Walkaroo sought an automated, API-driven integration between Walkaroo DMS ↔ Mazeworks DCM ↔ Tally ERP/Prime.

The Solution

Mazeworks delivered a fully automated Distribution Channel Management (DCM) solution integrating Walkaroo DMS with distributor Tally systems. The solution consisted of:


1. Tally Customization & Add‑Ons

  • Custom      TDL components to receive and post vouchers (Pick Slip, GRN, Sales Return)      directly via APIs.
  • Automated      master creation: Products, Retailers, UOMs, Price Lists synced via      Walkaroo DMS
  • Configurable      item receipt modes (Case/Loose) within Tally TCP.

2. API-Based Bidirectional Integration

  • Scheduled      sync every 15 minutes between Walkaroo DMS and Mazeworks DCM.
  • Tally      users could trigger upload/download through a custom menu or scheduler.
  • All      transactions posted into Tally as Optional Vouchers for validation.

3. Centralized Web Application

  • Unified      dashboard for monitoring distributor-level sales and purchase transaction      flow.
  • Support      for voucher download/alteration directly from DMS into Tally (Pick Slip,      GRN, Sales Return). 

4. Proof of Concept + Phased Rollout

  • POC      implemented for one distributor before the all‑India rollout.
  • Deployment      scaled quickly across distributors with remote installation and training. 


Key Capabilities Delivered

Automated Data Sync

  • Masters:      Product, Retailer, Price Lists auto‑created in Tally. 
  • Transactions:      Pick Slip, Purchase Invoice, Sales Return synced end‑to‑end.

Distributor Empowerment

  • Scheduled      or manual sync from Tally, reducing dependency on Walkaroo HQ..pdf) 
  • Excel      import/export for master data, enabling smooth migration. 

Improved Data Accuracy & Efficiency

  • Duplicate      retailer data prevented through enhanced API-driven mapping. 
  • Automated      rate mapping and MRP‑based pricing integrated within vouchers. 


Implementation Methodology

Mazeworks followed a proven delivery framework:

  1. Requirement      Workshops with Walkaroo. 
  2. POC      Development & Deployment for one distributor.
  3. Scalable      Rollout across distributors with remote installation, training, and      Tally TCP deployments. 
  4. Continuous      Support with Level‑1 assistance via subscription model.

The Impact

The integration significantly transformed Walkaroo’s distributor operations:

✔ Real-Time Visibility

Master and transaction data automatically flowing from DMS to Tally and back improved operational decision-making.

✔ Near-Zero Manual Intervention

Automated voucher posting and master creation reduced errors and saved hundreds of man-hours monthly.

✔ Faster Distributor Onboarding

Remote TCP deployment and standardized Tally environments ensured quick and consistent rollouts.

✔ Scalable and Future‑Ready Architecture

The solution supports multiple distributors with automatic product updates via API sync.

Conclusion

Mazeworks enabled Walkaroo to modernize its distribution ecosystem with a fully integrated, reliable, and scalable DMS‑Tally solution. The implementation successfully bridged operational gaps, improved accuracy, and empowered distributors—making Walkaroo’s supply chain significantly more efficient and digitally aligned.

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